Honda to offer emoji license plates in the UK

Set to be launched early next year, the emoji license plates were developed with the assistance of the UK’s Driver & Vehicle Licensing Agency. 

While the plates might not appeal to everyone, Honda conducted a survey which found that 96% of respondents under the age of 30 have a preference for emoji plates over traditional license plates.  The same study also found that 97% of respondents use emojis as their primarily method of expressing an emotion or idea in text messages.

In a statement, Honda UK First Officer of Licenses Shigastu Baka said “We are really excited to offer our customers a fun, quirky way to customize their car, which importantly, is reflective of their personality and lifestyle.”  Baka went on to say “At Honda, we believe in innovation – and this concept is sure to be well-received by younger consumers for whom emojis are such a popular way of communicating.”

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